Marketing Agency, Web Design, SEO & AEO in Madison, Wisconsin
Point Presence helps Madison businesses rank on Google, get cited by AI search, and turn clicks into customers, with web design, web development, local SEO, AEO, social media, and paid ads built for the Madison market.
Why Madison businesses need a strong digital presence
Madison sits on an isthmus between two lakes, with the University of Wisconsin, state government, Epic Systems nearby in Verona, and a biotech and health-tech cluster that keeps the metro among the fastest-growing in the Midwest.
Madison's educated, tech-savvy customers research online and use AI assistants early. Fast websites, strong local SEO, and AEO win in a market full of informed buyers.
Key Madison industries we work with
- Health technology and biotech
- Education and research
- Government and associations
- Restaurants and retail
- Real estate and home services
Plus every other industry. See all industries we serve.
Neighborhoods and nearby areas
- Downtown Madison and State Street
- Capitol Square
- Willy Street
- Hilldale
- Middleton
- Verona
Population 270,000+. We serve all of Dane County and the surrounding area.
Web design, SEO, AEO, and marketing services in Madison
Every service Point Presence offers is available to Madison businesses. From getting found on Google to being cited by AI search to running your ads, we handle the full digital stack so you can focus on running your business.
Web Design in Madison
Mobile-first, fast-loading website design for Madison businesses. Built to rank, built to convert, and built to look like the best company in Madison because that is what it should say about you.
Learn moreWeb Development in Madison
Custom web development, ecommerce, Shopify, and web apps for Madison companies that have outgrown templates. Clean code, Core Web Vitals in the green, and structured data on every page.
Learn moreSEO in Madison
Local and national SEO for Madison, WI. Google Business Profile, citations, technical fixes, and content that wins "[your service] Madison" and "[your service] near me" searches.
Learn moreAEO (AI Search Visibility) in Madison
Get cited by ChatGPT, Perplexity, Gemini, and Google AI Overviews when someone in Madison asks "who is the best [service] near me?" AEO is how Madison businesses show up in the answer, not just the results.
Learn moreDigital Marketing in Madison
Full-funnel digital marketing for Madison: strategy, content, email, SMS, review acceleration, and reporting that ties every dollar to leads and revenue.
Learn moreSocial Media Management in Madison
Consistent, on-brand posting and community management across Instagram, Facebook, LinkedIn, and TikTok, tuned to what Madison customers actually engage with.
Learn moreGoogle Ads Management in Madison
Search, Performance Max, and Local Services Ads targeted to Madison and the Downtown Madison and State Street and Capitol Square area. Keyword-level reporting, negative lists, and landing pages that convert.
Learn moreMeta Ads (Facebook & Instagram) in Madison
Facebook and Instagram advertising for Madison businesses: creative, audiences, retargeting, and conversion tracking managed in-house, with spend tied to measurable leads.
Learn moreVideography, Photography & Drone in Madison
4K brand video, photography, and FAA Part 107 drone footage in Madison, captured by licensed operators we coordinate and edit in-house. Content that makes your website and social feeds stand out.
Learn moreWhy Madison businesses choose 
Serving Madison from Oregon
Point Presence is headquartered in Sisters, Oregon and serves Madison remotely, with on-demand meeting space in Madison when you want to meet in person. Same senior team on every call, and a playbook proven across 100+ U.S. cities.
Measurable results
We define your KPIs before we start: Google rankings, AI citations, traffic, leads, and phone calls from Madison. You see exactly what's working every month in plain English.
AI-ready strategy
We don't just do old-school SEO. We optimize for ChatGPT, Perplexity, Gemini, and Google AI Overviews so your business gets found in the next era of search.
Madison web design and digital marketing: common questions
Want to Start a Conversation?
Not ready for a full blueprint? Book a free, no-obligation strategy session and a senior Point Presence strategist will audit your current position, benchmark direct competitors, and deliver a prioritized roadmap with timeline, projected impact, and budget guidance — yours to keep whether or not you continue with us.