What's Included
Every engagement is tailored, but here's what you can expect as part of our Social Media Management offering.
What to Expect: Social Media Management Process
A clear, step-by-step approach to delivering measurable social media management outcomes.
- 01
Audit current profiles, audience, and competitor posting cadence.
- 02
Choose the platforms worth the effort and set a sustainable rhythm.
- 03
Produce and schedule each month's calendar for your approval.
- 04
Reply, monitor, and report, shifting the mix toward what performs.
Why
for Social Media Management?
Strategy-Led Execution
Every social media management engagement starts with strategy—not tactics. We understand you and your business first, then build custom solutions to fit.
Measurable Outcomes
We define success metrics before we start and report against them transparently. No vanity metrics—only the numbers that move your business.
Integrated Expertise
Our social media management work doesn't exist in a silo. It's connected to every other discipline at Point Presence, creating multiplier effects.
What is included in monthly social media management?
Social media management is the ongoing work of running your profiles: a monthly content calendar, written captions, scheduled publishing, community replies, and reporting. We hold a consistent posting rhythm on the platforms your customers actually use, and route comments and direct messages that look like leads to your team.