Which email plan is right for us?

Lead-generation plans range from one monthly email in Express to four in Fully Managed. E-commerce plans range from one monthly email in Express to twelve in Pro. Every plan includes segmentation, an editorial calendar, signup-form support, custom email creation, signup strategy, analysis, and reporting.

Are email platform fees included?

No. The email or SMS platform bills separately for contacts, seats, and sends. Point Presence pricing covers the strategy, production, testing, automation, and reporting included in the selected plan.

Can plan emails be campaigns or automations?

Yes. Each included email can be used as a one-time campaign or an automated message based on the strategy we recommend. The selected plan determines how many initial and monthly emails are included.

Do you monitor email deliverability?

We review authentication, list hygiene, bounces, complaints, unsubscribes, and engagement at the cadence included in the plan. Inbox placement remains controlled by mailbox providers and cannot be guaranteed.

Do you buy or use third-party email lists?

No. Campaigns require a permission-based list owned by the client. Purchased or scraped lists damage sender reputation and create compliance risk, so they are not used.

Who owns the subscriber list and account?

The client owns both. Point Presence works inside the client's platform account, and the data remains available if the engagement ends.

Growth Marketing & CRO — Email Marketing Management

Email Programs Measured on Revenue, Not Opens

Your email list is the one audience no algorithm can take away. We manage it as an asset: segmenting subscribers, running a campaign calendar, building welcome and win-back flows, monitoring deliverability, and reporting every send on revenue and unsubscribes rather than open rates alone.

Ongoing email marketing management covering segmentation, campaign calendars, automated flows, deliverability monitoring, and revenue reporting for an audience you own.

What's Included

Every engagement is tailored, but here's what you can expect as part of our Email Marketing Management offering.

List segmentation and ongoing hygiene

Campaign calendar, copy, and design

Welcome, nurture, and win-back automation

Deliverability and authentication monitoring

Revenue reporting per campaign and flow

Published pricing

See Email Marketing Management pricing

From $299 per month. Compare every published package and what each one includes, including how the contract term changes the rate.

View Email & lifecycle pricing

What to Expect: Email Marketing Management Process

A clear, step-by-step approach to delivering measurable email marketing management outcomes.

01
Audit list health, authentication records, and past performance.
02
Segment the audience and set a sending cadence you can sustain.
03
Build the core automated flows, then layer campaigns on top.
04
Report revenue per send and refine segments, timing, and offers.

Why for Email Marketing Management?

Strategy-Led Execution

Every email marketing management engagement starts with strategy—not tactics. We understand you and your business first, then build custom solutions to fit.

Measurable Outcomes

We define success metrics before we start and report against them transparently. No vanity metrics—only the numbers that move your business.

Integrated Expertise

Our email marketing management work doesn't exist in a silo. It's connected to every other discipline at Point Presence, creating multiplier effects.

AI-Ready Answer

What does email marketing management include?

Email marketing management covers list segmentation, campaign calendars, copy and design, automated flows such as welcome and win-back series, deliverability monitoring, and reporting. We treat the list as an owned asset: every send is judged on revenue and unsubscribes, not opens alone, and flows are refined as data accumulates.

Email Marketing Management questions

What to know before starting Email Marketing Management

Clear expectations about scope, timing, ownership, measurement, and outside costs make the engagement easier to evaluate.

Ready to Get Started with Email Marketing Management?

With well over 30+ years of custom design experience, let our team build a custom email marketing management tailored to your business.

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